Florian Eckert
Creative Content Specialist & Photographer
Bridging brand storytelling, high-quality visuals, and efficient production workflows to deliver content that performs.
Hi I'm Florian Eckert,
Senior Content Creation Specialist and freelance photographer & retoucher based in Fürth, creating impactful visuals and efficient production workflows for global brands and creative projects.
Why you should work with me
Creative Impact. Measurable Results. Cross-Functional Expertise.
Proven Track Record & Scale
Over 276 bikes, 138 bikechecks, 82 action shoots, 50 video projects & 23 softgoods campaigns delivered (2021–2025), with 7,000+ images processed in 2024 alone.
Accelerated Time-to-Market
Streamlined workflows, cross-team alignment & restructured media assets cut production time by up to 40% – ensuring faster launches and smoother collaboration between Marketing, Sales & C-Level.
Cost-Efficient High Quality
Up to 50% cost savings in photo productions & 30% in video – while improving content quality and brand consistency through in-house capabilities.
Strong Content Engagement
Custom videos reached up to 400K views – driving brand awareness, product interest and community connection across multiple platforms.
Expertise
With over 8 years of experience I help brands and businesses bring their visual concepts to life, on time, on brand and on budget.
Content Strategy Development
Crafting data-informed concepts that align creative direction with brand objectives and audience needs.
Video Production
Overseeing shoots from pre-production to final delivery - ensuring compelling storytelling, technical excellence and on-brand execution.
Photography & Retouching
Delivering high-quality visual assets that enhance brand presence and drive engagement across channels.
Project & Budget Management
Balancing creativity and cost-efficiency through precise planning, resource allocation and timeline control.
Content Workflows
Designing efficient, scalable processes to streamline production, reduce turnaround times and maintain consistency.
Marketing & Performance Campaigns
Connecting creative execution with measurable business impact through targeted campaigns and smart content distribution.
Career Milestones
Over the years, I’ve combined creativity with strategy to deliver content that performs – these milestones highlight that journey.
2017-2020 - Project Manager & Photographer @ TM Studios
Led photo & video projects from concept to delivery, developing creative strategies for client campaigns.
2021 - Studio Photographer @ YT Industries
Set up and optimized an in-house photo studio & photo workflow, reducing turnaround time and enabling on-demand production.
2023 - Senior Content Creation Specialist @ YT Industries
Managed end-to-end content creation for bike & apparel launches, securing cost savings and asset readiness.
2021 - Bachelor Professional in Marketing (CCI)
Expanded expertise in strategic marketing, campaign management and stakeholder collaboration.
Ready to elevate your brand's potential?
Based in Fürth, Germany – open to full-time roles and select freelance collaborations in content creation, strategy, and campaigns.
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